Mr.Thanks
こんにちは、みなさん。先生役として、少し柔らかく、でも「売上アップ」「粗利率アップ」「生産性アップ」のどれかに効く“経営の仕掛け”をお伝えしていきますね。今回のテーマは、まさにタイムリー。「トヨタがセンチュリーを超高級ブランドとして独立させる」というビッグニュース。この動き……実は、“粗利率アップ”の最も王道な戦略＝ブランドの階層化なんです。そして、この考え方はそのままファッションブランドに応用できます。
投稿者プロフィール
- I am an advisor and lecturer with over 30 years of experience in the fashion industry, both in Japan and internationally. Leveraging practical, hands-on expertise gained in the field—from product planning and sales strategy to brand building—I support small and mid-sized brands in increasing revenue and solving management challenges. Achieving tangible results for my clients is my greatest motivation, and I focus on providing realistic, actionable, and repeatable solutions. If you are facing challenges in growing your brand or improving your business performance, please feel free to reach out. I am committed to contributing to the sustainable development of the apparel industry.
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